Toshiba Surveillance Group Unveils Redesigned, Mobile-Ready Website with Improved Navigation Tools
IRVINE, CA, JUNE 27, 2014 -- Toshiba Surveillance & IP Video Products, a business unit of Toshiba America Information Systems, Inc., has launched a dramatically redesigned and mobile-ready website (www.toshibasecurity.com) that enables visitors to find the detailed product information they're looking for with greater ease, while also enhancing Toshiba's acclaimed web-based customer service, technical support and training.
"We recognize that video surveillance purchases are increasingly being evaluated online and that we needed to streamline the site's navigation functions to best serve Toshiba distributors, resellers and end-users," said Karena Lang, Marketing & Programs Manager, Toshiba Surveillance & IP VIdeo Products. "Thirty percent of all Web traffic is now coming from a mobile device, so it was also crucial that we bring these benefits to the mobile platform."
The new database-driven site simplifies discovery with powerful search capabilities and tools, plus is mobile-ready for browsing on a desktop, laptop, smartphone, tablet and even a TV. Quick access buttons have been incorporated on each product page that provide links to common requests. In addition, the downloads page now features a filter so visitors won't need to scroll through a long list of documents to find what they need. The outcome is fast, intuitive navigation of the breadth of Toshiba video surveillance products, delivering users to just the right solution.
The redesigned website will continue to evolve, creating an even more seamless user experience for Toshiba customers. It was designed by JDA, Inc. (www.jdainc.com) with the database designed by Bedinger Group (www.bedinger.com).
ABOUT TOSHIBA AMERICA INFORMATION SYSTEMS, INC.
Headquartered in Irvine, Calif., TAIS is comprised of three business units: Digital Products Division, Imaging Systems Division, and Telecommunication Systems Division. Together, these divisions provide digital products, services and solutions, including industry-leading portable computers; televisions, TV/DVD Combination products, Blu-ray Disc™ and DVD products, and portable devices; imaging products for the security, medical and manufacturing markets; storage products for computers; and IP business telephone systems with unified communications, collaboration and mobility applications. TAIS provides sales, marketing and services for its wide range of products in the United States and Latin America. TAIS is an independent operating company owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation. For more information on TAIS visit toshiba.com/us
About Toshiba Corporation
Toshiba is a world-leading diversified manufacturer, solutions provider and marketer of advanced electronic and electrical products and systems. Toshiba Group brings innovation and imagination to a wide range of businesses: digital products, including LCD TVs, notebook PCs, retail solutions and MFPs; electronic devices, including semiconductors, storage products and materials; industrial and social infrastructure systems, including power generation systems, smart community solutions, medical systems and escalators & elevators; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 590 consolidated companies, with 206,000 employees worldwide and annual sales surpassing 5.8 trillion yen (US$61 billion). Visit Toshiba's web site at www.toshiba.co.jp/index.htm.
